THIS IS OUR BIGGEST CELEBRATION YET

Fifteen years ago I made a promise to every woman who walked through these doors. Today I am honoring that promise with our biggest sale ever.

That is why I am launching our Anniversary Sale, with up to 70% off storewide.

This is not just a promotion. It is my way of giving back to every woman who has been part of this journey and saying thank you for 15 beautiful years together.

  • 10% EXTRA OFF ON 2 ITEMS
  • 15% EXTRA OFF ON 3 ITEMS
  • 20% EXTRA OFF ON 4 ITEMS
  • 25% EXTRA OFF ON 5+ ITEMS

Stock is limited, once an item sells out, it’s gone!

*Discounts are automatically applied at checkout.

329 products

Save 70%
Gracie - Flowy Floral Satin Midi Dress
Gracie - Flowy Floral Satin Midi Dress Sale price£44.95 Regular price£150.00
Save 50%
Georgia – Backless Evening Gala Dress
Georgia – Backless Evening Gala Dress Sale price£49.95 Regular price£100.00
Save 50%
Jorja - Sleeveless Halter Ruched Pocket Dress
Jorja - Sleeveless Halter Ruched Pocket Dress Sale price£44.95 Regular price£90.00
+2
Save 50%
Mikaela - Boho Flowing Side-Slit Maxi Dress
Mikaela - Boho Flowing Side-Slit Maxi Dress Sale price£44.95 Regular price£90.00
Save 50%
Xanthea - Striped Hooded Everyday Shift Dress
Xanthea - Striped Hooded Everyday Shift Dress Sale price£34.95 Regular price£70.00
Save 63%
Bella - Romantic Rose Halter Maxi Dress
Bella - Romantic Rose Halter Maxi Dress Sale price£44.95 Regular price£120.00
Save 50%
Tilda – Ribbed Midi Dress with Side Slit Elegance
Tilda – Ribbed Midi Dress with Side Slit Elegance Sale price£54.95 Regular price£110.00
Save 50%
Runa - Ethnic Print One-Shoulder High Slit Maxi Dress
Runa - Ethnic Print One-Shoulder High Slit Maxi Dress Sale price£44.95 Regular price£90.00
Save 50%
Hallie – Lightweight Linen Cotton A-Line Dress
Hallie – Lightweight Linen Cotton A-Line Dress Sale price£29.95 Regular price£60.00
+1
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Magdalene - Lace Maxi Dress with Draped Waist
Magdalene - Lace Maxi Dress with Draped Waist Sale price£59.95 Regular price£120.00
Save 50%
Eveline - Romantic Floral Midi Dress
Eveline - Romantic Floral Midi Dress Sale price£39.95 Regular price£80.00
Save 56%
Eleri - Elegant Comfort Ruffle Dress
Eleri - Elegant Comfort Ruffle Dress Sale price£39.95 Regular price£90.00
Save 50%
Priya – Classic Graceful Wrap Dress
Priya – Classic Graceful Wrap Dress Sale price£39.95 Regular price£80.00
Save 50%
Bessie - Elegant Floral Maxi Dress
Bessie - Elegant Floral Maxi Dress Sale price£44.95 Regular price£90.00
+1
Save 50%
Catrin - Elegant Colourful Dress
Catrin - Elegant Colourful Dress Sale price£34.95 Regular price£70.00
+6
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Nola – Ocean Blue Pleated Maxi Dress
Nola – Ocean Blue Pleated Maxi Dress Sale price£74.95 Regular price£150.00
Save 50%
Mireya – Elegant Floral Summer Dress
Mireya – Elegant Floral Summer Dress Sale price£44.95 Regular price£90.00
Save 50%
Drusilla - Long Floral V-neck Dress
Drusilla - Long Floral V-neck Dress Sale price£44.95 Regular price£90.00
+2
Save 70%
Sofia - Elegant Dress
Sofia - Elegant Dress Sale price£39.95 Regular price£135.00
+3
Save 65%
Nadia™ | Elegant Strapless Dress
Nadia™ | Elegant Strapless Dress Sale price£34.95 Regular price£100.00
Save 65%
Lauren | Elegant V-Neck Dress
Lauren | Elegant V-Neck Dress Sale price£32.95 Regular price£95.00
Save 50%
Amalia - Vintage Tunic Dress
Amalia - Vintage Tunic Dress Sale price£46.95 Regular price£94.00
+4
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Scarlett – Soft corduroy dress with timeless charm
Scarlett – Soft corduroy dress with timeless charm Sale price£39.95 Regular price£80.00
Save 50%
Enid – Elegant V-Neck Dress with Sleeves
Enid – Elegant V-Neck Dress with Sleeves Sale price£44.95 Regular price£90.00
Save 50%
Amelia - Lace Accent Mini Dress
Amelia - Lace Accent Mini Dress Sale price£29.95 Regular price£60.00
Save 50%
Amanda – Elegant Black Lace Maxi Dress
Amanda – Elegant Black Lace Maxi Dress Sale price£44.95 Regular price£90.00
Save 50%
Hester - Ruffled Knit Dress
Hester - Ruffled Knit Dress Sale price£49.95 Regular price£100.00
Save 50%
Marnie – Timeless Velvet Maxi Dress
Marnie – Timeless Velvet Maxi Dress Sale price£34.95 Regular price£70.00
Save 50%
Althea – Effortlessly Elegant Dress
Althea – Effortlessly Elegant Dress Sale price£34.95 Regular price£70.00
Save 50%
Greer – Off-Shoulder Bodycon Evening Gown
Greer – Off-Shoulder Bodycon Evening Gown Sale price£34.95 Regular price£70.00
+6
Save 50%
Guinevere – Longue Suede Dress with Slit
Guinevere – Longue Suede Dress with Slit Sale price£59.95 Regular price£120.00
Save 50%
Ashlyn – Leopard Print Maxi Dress
Ashlyn – Leopard Print Maxi Dress Sale price£44.95 Regular price£90.00
Save 50%
Elisse - Maxi Minimalist Cotton & Linen Dress
Elisse - Maxi Minimalist Cotton & Linen Dress Sale price£49.95 Regular price£100.00
Save 50%
Imogen – Warm Winter Dress
Imogen – Warm Winter Dress Sale price£34.95 Regular price£70.00
Save 50%
Lucia – Sculpted Hourglass Mini Dress
Lucia – Sculpted Hourglass Mini Dress Sale price£29.95 Regular price£60.00
Save 50%
Eliza – Velvet and Lace Mini Dress
Eliza – Velvet and Lace Mini Dress Sale price£49.95 Regular price£100.00
Save 50%
Madeleine – Elegant Short Plaid Dress
Madeleine – Elegant Short Plaid Dress Sale price£44.95 Regular price£90.00
Save 66%
Ami™ | Elegance That Flatters
Ami™ | Elegance That Flatters Sale price£42.95 Regular price£125.00
+4
Save 50%
Verity – Soft Knit Midi Dress with Buttons
Verity – Soft Knit Midi Dress with Buttons Sale price£44.95 Regular price£90.00
Save 50%
Gloria – Printed Chiffon Maxi Dress
Gloria – Printed Chiffon Maxi Dress Sale price£39.95 Regular price£80.00
Save 50%
Rachel – Blue Suede Mini Dress with Lace
Rachel – Blue Suede Mini Dress with Lace Sale price£39.95 Regular price£80.00
Save 50%
Sienna - Elegant Everyday Dress
Sienna - Elegant Everyday Dress Sale price£44.95 Regular price£90.00
Save 50%
Nixi - Waffle Dress with Puff Sleeves
Nixi - Waffle Dress with Puff Sleeves Sale price£34.95 Regular price£70.00
Save 60%
Beatrix – Pleated V-Neck Maxi Dress
Beatrix – Pleated V-Neck Maxi Dress Sale price£39.95 Regular price£100.00
+2
Save 50%
Marnie – Kimono Style Printed Dress
Marnie – Kimono Style Printed Dress Sale price£39.95 Regular price£80.00
Save 50%
Agnes – Open Back Asymmetrical Midi Dress
Agnes – Open Back Asymmetrical Midi Dress Sale price£54.95 Regular price£110.00
Save 57%
Norah – Flowing Boho Maxi Dress
Norah – Flowing Boho Maxi Dress Sale price£49.95 Regular price£115.00
Save 55%
Maureen – Denim Polka Dot Midi Dress
Maureen – Denim Polka Dot Midi Dress Sale price£49.95 Regular price£110.00
Save 60%
Fleur – Striped Frill Mini Dress
Fleur – Striped Frill Mini Dress Sale price£39.95 Regular price£100.00
Save 50%
Aimee – Kimono Sleeve Maxi Dress
Aimee – Kimono Sleeve Maxi Dress Sale price£49.95 Regular price£100.00