THIS IS OUR BIGGEST CELEBRATION YET

Fifteen years ago I made a promise to every woman who walked through these doors. Today I am honoring that promise with our biggest sale ever.

That is why I am launching our Anniversary Sale, with up to 70% off storewide.

This is not just a promotion. It is my way of giving back to every woman who has been part of this journey and saying thank you for 15 beautiful years together.

  • 10% EXTRA OFF ON 2 ITEMS
  • 15% EXTRA OFF ON 3 ITEMS
  • 20% EXTRA OFF ON 4 ITEMS
  • 25% EXTRA OFF ON 5+ ITEMS

Stock is limited, once an item sells out, it’s gone!

*Discounts are automatically applied at checkout.

254 products

Save 58%
Betsy – Satin Midi Dress with Matching Jumper Set
Betsy – Satin Midi Dress with Matching Jumper Set Sale price£49.95 Regular price£120.00
+2
Save 50%
Corin - Flowy Linen Boho Maxi Dress
Corin - Flowy Linen Boho Maxi Dress Sale price£34.95 Regular price£70.00
+2
Save 50%
Ottilie – Leopard Print Midi Dress
Ottilie – Leopard Print Midi Dress Sale price£49.95 Regular price£100.00
Save 61%
Andie – Flowing Black Maxi Dress
Andie – Flowing Black Maxi Dress Sale price£34.95 Regular price£90.00
Save 50%
Cerys - Embroidered Mediterranean Maxi Dress
Cerys - Embroidered Mediterranean Maxi Dress Sale price£44.95 Regular price£90.00
Save 50%
Tilly - Elegant V-Neck Chiffon Dress
Tilly - Elegant V-Neck Chiffon Dress Sale price£34.95 Regular price£70.00
+6
Save 65%
Jovienne – Retro Plaid Flounce Maxi Dress
Jovienne – Retro Plaid Flounce Maxi Dress Sale price£34.95 Regular price£100.00
+2
Save 50%
Ashlyn - Belted Shirt Dress for Timeless Elegance
Ashlyn - Belted Shirt Dress for Timeless Elegance Sale price£39.95 Regular price£80.00
+1
Save 50%
Marina - Flowing Mediterranean Shirt Dress
Marina - Flowing Mediterranean Shirt Dress Sale price£34.95 Regular price£70.00
Save 50%
Clarimond - Bohemian Printed V-Neck Sundress
Clarimond - Bohemian Printed V-Neck Sundress Sale price£34.95 Regular price£70.00
Save 50%
Quin – Floral Cotton Midi Dress
Quin – Floral Cotton Midi Dress Sale price£34.95 Regular price£70.00
Save 50%
Clio - Hourglass Mini Dress
Clio - Hourglass Mini Dress Sale price£29.95 Regular price£60.00
+1
Save 50%
Yvette - Flowy Tummy-Hiding Dress
Yvette - Flowy Tummy-Hiding Dress Sale price£49.95 Regular price£100.00
+2
Save 50%
Clarissa - Bohemian Midi Dress
Clarissa - Bohemian Midi Dress Sale price£34.95 Regular price£70.00
Save 50%
Thessaly - Ethnic Patchwork Denim Dress
Thessaly - Ethnic Patchwork Denim Dress Sale price£34.95 Regular price£70.00
+6
Save 50%
Nyx – Lightweight Summer Dress
Nyx – Lightweight Summer Dress Sale price£49.95 Regular price£100.00
Save 50%
Neve – Tulle Maxi Dress
Neve – Tulle Maxi Dress Sale price£34.95 Regular price£70.00
Save 50%
Quenby - Deep V-Neck Knot Waist A-Line Dress
Quenby - Deep V-Neck Knot Waist A-Line Dress Sale price£24.95 Regular price£50.00
+6
Save 65%
Orla - Light Green Chiffon Midi Dress
Orla - Light Green Chiffon Midi Dress Sale price£34.95 Regular price£100.00
Save 50%
Tallulah – Midi Dress with Sheer Fringe
Tallulah – Midi Dress with Sheer Fringe Sale price£49.95 Regular price£100.00
Save 50%
Loxley - Relaxed Dress for Effortless Sophistication
Loxley - Relaxed Dress for Effortless Sophistication Sale price£34.95 Regular price£70.00
Save 63%
Jamie | Elegant Flowing Casual Dress
Jamie | Elegant Flowing Casual Dress Sale price£29.95 Regular price£79.95
Save 70%
Sienna™ | Elegant Floral Wrap Dress
Sienna™ | Elegant Floral Wrap Dress Sale price£37.95 Regular price£125.00
Save 50%
Cherith – Elegant Everyday Dress
Cherith – Elegant Everyday Dress Sale price£34.95 Regular price£70.00
+4
Save 65%
Kalista – Relaxed V-Neck Maxi Dress
Kalista – Relaxed V-Neck Maxi Dress Sale price£34.95 Regular price£100.00
Save 60%
Eveline – Elegant Off-Shoulder Chiffon Maxi Dress
Eveline – Elegant Off-Shoulder Chiffon Maxi Dress Sale price£39.95 Regular price£100.00
Save 50%
Kenza - Elegant Comfort Ruffle Dress
Kenza - Elegant Comfort Ruffle Dress Sale price£34.95 Regular price£70.00
Save 55%
Vivia - Mermaid Maxi Dress
Vivia - Mermaid Maxi Dress Sale price£44.95 Regular price£100.00
Save 60%
Riva - Elegant Lace Midi Dress
Riva - Elegant Lace Midi Dress Sale price£39.95 Regular price£100.00
Save 50%
Vivien - Watercolour Floral Pleated Maxi Dress
Vivien - Watercolour Floral Pleated Maxi Dress Sale price£44.95 Regular price£90.00
+1
Save 50%
Effy – Violet Chiffon Maxi Dress
Effy – Violet Chiffon Maxi Dress Sale price£49.95 Regular price£100.00
Save 50%
Azura – Watercolour Floral Chiffon Dress
Azura – Watercolour Floral Chiffon Dress Sale price£39.95 Regular price£80.00
Save 50%
Avianna - Elegant Casual Dress
Avianna - Elegant Casual Dress Sale price£39.95 Regular price£80.00
+3
Save 50%
Clara - Copper Midi Dress with Twist Knot
Clara - Copper Midi Dress with Twist Knot Sale price£44.95 Regular price£90.00
Save 57%
Alouette – Strapless Sculpting Maxi Dress
Alouette – Strapless Sculpting Maxi Dress Sale price£59.95 Regular price£140.00
Save 50%
Romilly - Retro Green Leopard Hooded Dress
Romilly - Retro Green Leopard Hooded Dress Sale price£34.95 Regular price£70.00
+1
Save 50%
Nerys - Trendy Linen Maxi Dress
Nerys - Trendy Linen Maxi Dress Sale price£44.95 Regular price£90.00
Save 50%
Lorelei - Breezy Striped Summer Dress
Lorelei - Breezy Striped Summer Dress Sale price£44.95 Regular price£90.00
+1
Save 50%
Jemima - Midi Linen Dress with Mao Collar
Jemima - Midi Linen Dress with Mao Collar Sale price£39.95 Regular price£80.00
+2
Save 50%
Minerva - Timeless Comfort Dress
Minerva - Timeless Comfort Dress Sale price£29.95 Regular price£60.00
+2
Save 50%
Emmeline – Graceful Midi Dress with Detail
Emmeline – Graceful Midi Dress with Detail Sale price£39.95 Regular price£80.00
Save 40%
Eloise™ | Sophisticated Dress
Eloise™ | Sophisticated Dress Sale price£32.95 Regular price£55.00
Save 50%
Anora - Velvet Maxi Dress for Winter Elegance
Anora - Velvet Maxi Dress for Winter Elegance Sale price£39.95 Regular price£80.00
Save 65%
Naia™ – V-Neck Dress in Cotton & Linen
Naia™ – V-Neck Dress in Cotton & Linen Sale price£32.95 Regular price£95.00
+2
Save 40%
Colette™ | Vibrant Midi Dress
Colette™ | Vibrant Midi Dress Sale price£32.95 Regular price£55.00
+1
Save 50%
Esme – Long Sleeve Cotton Dress for Everyday Elegance
Esme – Long Sleeve Cotton Dress for Everyday Elegance Sale price£39.95 Regular price£80.00
+2
Save 50%
Winslow - Black Turtleneck Zip-up Maxi Dress
Winslow - Black Turtleneck Zip-up Maxi Dress Sale price£44.95 Regular price£90.00
Save 50%
Jemma – Flattering Comfortable Dress
Jemma – Flattering Comfortable Dress Sale price£39.95 Regular price£80.00
+2
Save 70%
Tessy – Flowing Pleated Elegant Dress
Tessy – Flowing Pleated Elegant Dress Sale price£39.95 Regular price£135.00
+1
Save 50%
Novara – Elegant Midi Dress with Flattering Fit
Novara – Elegant Midi Dress with Flattering Fit Sale price£34.95 Regular price£70.00